Enquiries were moving on.
Nick says weekend enquiries had often booked another company before his team called on Monday.
The Invisible Sales System · Customer stories
Hear from home-improvement business owners about what happened when they improved the way they respond, follow up and manage enquiries.
Watch the customer storySunbright · Home improvement
Nick Crouch describes the difference between calling an enquiry on Monday and responding while the customer is still looking.
“Every lead gets an instant response. Real jump in appointments without changing our ad budget.”
Nick Crouch, Sunbright · Client-reported experience.
Nick says weekend enquiries had often booked another company before his team called on Monday.
He describes an instant response to new enquiries, helping the business keep the conversation moving.
Nick reports a real increase in appointments without changing the advertising budget.
In their own words
“Before this system we had no idea how many leads we were losing. Mike reviewed our process and showed us in the first call. Within 6 weeks of going live we’d already recovered the setup cost three times over. The follow-up automation alone is worth every penny.”
“I was sceptical about another CRM — we’d tried a couple and they just created more work. This is completely different. It was built around how we actually sell. My team now spend their time selling, not chasing. The difference is night and day.”
“We used to lose jobs over the weekend constantly — leads would come in and by the time we called Monday they’d already booked someone else. That doesn’t happen anymore. Every lead gets an instant response. Real jump in appointments without changing our ad budget.”
“The review generation on its own has transformed our reputation. We’ve gone from 12 Google reviews to over 60 in four months. New leads now mention they found us through reviews before they even see our ads. It creates a compounding effect that keeps building.”
Customer reviews supplied by Lead Optimizer. These describe individual experiences; outcomes depend on your business, leads and implementation.
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